Andrew Seles | Green is Universal iBloom

NBC Universal
Green is Universal iBloom

Roles & Responsibilities:
Art direction, Design, Illustration, UI/UX
Artifacts & Deliverables:
Storyboards, Illustrations, Hi-Fidelity Mock-Ups

This virtual pet application which was created as a free download to support NBCUniversal’s “Green is Universal” initiative and build awareness for Earth Week. Designed and illustrated proof-of-concept mock-ups for client. Art directed production by team of artists and developers, while defining and refining the user experience, mapping out the flow and fine-tuning game mechanics. Application includes real time weather via geo-location or manual entry.

NBC Universal, Green is Universal iBloom, black bat growth stages
NBC Universal, Green is Universal iBloom, gladiolus growth stages